Beat The Agents

Are you seriously considering buying or selling your home?

Have you ever wondered what an estate agent was thinking about you?

Have you ever lost out on a property because of an estate agent or paid over the odds for one?

Have you ever been Gazumped or wish you had known what to look out for so you could have seen it coming and avoided it?

Has your property been sitting on the market for months due to false promises so that you ended up having to sell it for less or not at all?

How many times has an estate agent caused you problems and stress?

In March 2006 a programme was televised by the BBC called The Secret Agent in which a reporter went undercover to "reveal the secret world of estate agents dirty tricks”. Nearly a year later in February 2007 another programme was televised by ITV called Confessions of an Estate Agent which showed the ways in which estate agents abused the trust put in them by their clients. For many of us these programmes confirmed our national belief about Estate Agents, “ They’re simply not to be trusted”. However as much of an eye opener as these whistleblowers were many of us are still falling victims to the Tricks and Traps of estate agents and there is little being done to regulate such a problem. Statistics show that 9 out of 10 consumers now feel anxiety, a fear of loss and great dissatisfaction when dealing with estate agents. They’ve cost many of us in the form of stress, money or even losing our dream home and these are just a few ways they’ve caused us a problem, as I’m sure you’ll agree!

Tips Tricks and Traps – Everything You Need to Know About Estate Agents is arguably the first book that has been written for buyers and sellers about estate agents dirty tricks. It aims to expose the tactics estate agents use to dupe or swindle us. Estate agents have an encyclopaedia of tactics they use against us without our knowledge, but now you can get a hold of this information and actually do something to avoid such tactics and protect yourself.
 
In your opinion is this information something that you feel is important and worthwhile for you to have if you are considering buying or selling a home?

The book is divided into two sections. The first section is for people who want to buy and the second for people looking to sell. Every chapter within each section of the book represents a stage of the process an estate agent will undergo with you. It will show how they use timing, structure and tactics to gain your trust, get you into a position where you feel comfortable enough to offer or even sign them up to sell your property. It will expose the tricks, visible and invisible, that they’ll use to direct you towards their agendas. Unfortunately many of these tricks used by estate agents result in a huge amount of stress, sellers losing thousands of pounds as a result of having to sell their property for less than what its worth or buyers losing the home they want, otherwise known as Gazumping!

“But for every action there is an equal and opposite reaction”. Therefore the book has been structured in such a way that whenever a situation may arise where a Trick or Trap may be used, there is a useful Tip to counter it. These tips serve to advise you on what to do in each situation. The book will allow you to foresee these tactics by revealing estate agents dark secrets and there tell tale signs so that you know how to avoid them (including “Gazumping”). This book will give you the upper hand over the estate agent almost every time.

The question is by not having this information to hand what could it cost you or what has it cost you in the past for that matter? What could be the impact on you when it comes to buying or selling your home?

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